Best Niacinamide Serums UK
Niacinamide (vitamin B3) is one of the most versatile ingredients in skincare: it supports the skin barrier, helps balance oil and can improve the look of pores and uneven tone. These serums put it high in their ingredient lists.
10 niacinamide serums compared
Our top pick is The Ordinary Niacinamide 10% & Zinc 1% Oil Control Serum: niacinamide is the 2nd of 11 ingredients and no fragrance is listed. Simple Booster Serum 10% Niacinamide (Vitamin B3) 30ml and No7 HydraLuminous+ 2% Hyaluronic Acid Serum 30ml come next. We rank on ingredient lists only, not skin testing.
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The Ordinary Niacinamide 10% & Zinc 1% Oil Control Serum
- Niacinamide is the 2nd of 11 ingredients
- No fragrance listed
Paid link · Opens Amazon.co.uk -
Simple Booster Serum 10% Niacinamide (Vitamin B3) 30ml
- Niacinamide is the 2nd of 19 ingredients
- No fragrance listed
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No7 HydraLuminous+ 2% Hyaluronic Acid Serum 30ml
- Niacinamide is the 2nd of 24 ingredients
- No fragrance listed
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CeraVe Skin Renewing Super Boost Serum 40ml
- Niacinamide is the 2nd of 46 ingredients
- No fragrance listed
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Estée Lauder Nutritious Radiant Essence Lotion
- Niacinamide is the 3rd of 27 ingredients
- No fragrance listed
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Simple Super Glow Bi Phase Face Serum for Even Toned Glowing Skin 30ml
- Niacinamide is the 5th of 21 ingredients
- No fragrance listed
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Beauty of Joseon Ginseng Essence Water 150ml
- Niacinamide is the 5th of 24 ingredients
- No fragrance listed
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Beauty of Joseon Pore Firming Serum: Red Bean PDRN + Peptide 30ml
- Niacinamide is the 5th of 27 ingredients
- No fragrance listed
Paid link · Opens Amazon.co.uk -
No7 Good Intent Dew Bank Water Serum With PDRN And Hyaluronic Acid 50ml
- Niacinamide is the 5th of 32 ingredients
- No fragrance listed
Paid link · Opens Amazon.co.uk -
CeraVe Resurfacing Retinol Face Serum with Ceramides & Niacinamide for Blemish-Prone Skin 30ml
- Niacinamide is the 5th of 33 ingredients
- No fragrance listed
- Brand recommends for blemish-prone skin
Paid link · Opens Amazon.co.uk
How we picked
We compare products only on what their ingredient lists show — we haven't tested them on skin, and no brand pays to be included. On UK and EU labels, ingredients above 1% must be listed from highest to lowest concentration, so we rank products higher when the key ingredient sits nearer the top — a useful guide, though not an exact measure of strength. Products with no fragrance listed score higher; drying alcohol near the top and essential oils score lower; and we give credit when the brand says a product is made for the skin type in question. Whether a product is available on Amazon never affects its rank.
New to niacinamide? Read what it does and who it suits →